What’s the difference between a personal stylist and an image consultant?

Here’s how a personal stylist and image consultant differ:

An image consultant focuses on tactics AND creating big visions for your style and image. They will coach you on how to ‘zoom out’ and create your style goals, identify what you want to communicate with your clothing, and more. An Image consultant will ensure that your image is aligned with YOUR story, ambitions, and personality.

They’ll do an analysis of you and your online profiles to create a style and image strategy that is in line with who you are, your professional goals, and your preferences. They’ll take the time to get to know you and not force a style upon you.

An image consultant not only focuses on clothing but on accessories, makeup, hairstyles, photoshoots — smaller but just as important details when taking your image to the next level.

If you wish someone would just pick clothes for you that fit perfectly, are flattering to your figure, and would be considered stylish or on-trend, you may simply need a personal stylist.

These professionals survey your lifestyle and body type to make the best selections for those who really hate to shop, or aren’t quite sure what brands and styles to buy.

If you are considering working with a personal stylist, you should ask them a series of questions to gauge their process, style, philosophy, and any affiliations they have with brands with whom they may make a commission.

There’s nothing wrong with choosing this option if you are looking for specific items to add to your closet to ensure you always have something flattering and stylish to wear.

If you’re looking for a more comprehensive approach to your image and style, and are getting a lot of visibility with peers in your professional life– you should consider an image consultant.

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